Transforming the Supply Chain Industry with CRM for Suppliers
Did you know that the likelihood of selling to an existing customer is around 70%, compared to just 10-20% for a new one? This brings up a key question: What can bridge this gap? The answer is Customer Relationship Management (CRM).
But how can CRM for suppliers make a difference in supply chain management? Let's explore.
Imagine a system that not only helps your business reach potential customers but also enables efficient marketing efforts by tracking customer purchasing behavior and building stronger relationships with suppliers. Sounds too good to be true? Well, that’s exactly what CRM for suppliers can do.
Read Complete Article: https://martech360.com/marketi....ng-automation/crm/cr
